Quick Info
Destructuring.net belongs to Jonathan Vanasco. I'm a technology and advertising professional who tends to work around exciting topics like media, music, art and startups.
Some of the things I've done include: inventing one of the earliest technologies for decentralized social networking, and social media indexing for behavioral analytics / media buying; online strategy for a few labels the music industry, working on countless branding + advertising initiatives for large companies.
At the 2011 Digital Media Summit hosted by Harvard Business School and the Committee for Concerned Journalists, I shut down [insert name here]'s line of reasoning over analog dollars vs digital pennies as the only person in the room who noted the obvious -- Apple was winning with iTunes because they made it much easier to legally buy media than to steal it.
I am actively consult to media companies, and am involved with a handful of startups in the NYC area.
I most recently ran Technology and Product at IAC's Daily Beast, and worked on the merger with Newsweek.
I manage the IP Portfolio and R&D activity of FindMeOn.
One of my companies sells limited editions of contemporary fine art online @ ArtWeLove.com.
Random thoughts are on this blog. Links to my various web-presences are below.
Contact
-
Recent Posts
Series
- Startup Lessons (3)
Categories
Meta
Category Archives: Read 
How Harry Potter Dies. Really.
I just read an advance because, well, I have the hookups. Harry Potter dies. Its shocking, its tragic, and worst of all its preventable. Here’s how it unfolds: Harry Potter And Ron Weasley travel to London where they meet some [...]
The Invisible Presidency – Louis W Koenig
My favorite book of all time. Not only does it explain why the civil war was not won in a week (one of Lincoln’s cabinet members siding with the Confederacy and manipulating orders), but cover’s in-depth America’s most influential figure [...]
Grid Systems in Graphic Design – Joseph Muller Brockmann
Considered to be the ‘bible’ of the recent grid re-visiting. Hard to get, and a great read, but is still lacking something… Rating: 2/3 ISBN:
Narita Inspected – Lopetz
Buro Destruct’s catalog of modern japanese graphic design. Rating: 3/3 ISBN:
Electronic Plastic – Jaro Gielens
Buro Destruct’s catalogue of 80s handheld video games. Rating: 3/3 ISBN:
Generative Design: Beyond Photoshop – Ade Ward, Golan Leven, Lia, Meta
Ade Ward and Golan Levin. Nuff’ said. Rating: 3/3 ISBN:
Programming Python – O’Reilley
Its a good reference, but not as good as the Free Python Documentation. Rating: 2/3 ISBN:
None Dare Call it Conspiracy – Gary Allen
The great grandaddy of all conspiracy books. Rating: 3/3 ISBN: 0899666612
REA LSAT Test Prep – Research & Education Association
I don’t know why, but I’m signed up for the LSAT this October. The economy seems best suited for me to go back to school. I couldn’t repect myself if I applied to film school, I find myself disgusted by [...]
Index Magazine – v5.n4 – April/May 2001
Featuring interviews with indie-actress Scarlett Johansson, fashion designer Marc Jacobs, electronic musician Aphex Twin, and Spanish Architects Abalis & Herreros plus dozens more. Rating: 3/3 ISBN: 1891735160