Quick Info
Destructuring.net belongs to Jonathan Vanasco. I'm a technology and advertising professional who tends to work around exciting topics like media, music, art and startups.
Some of the things I've done include: inventing one of the earliest technologies for decentralized social networking, and social media indexing for behavioral analytics / media buying; online strategy for a few labels the music industry, working on countless branding + advertising initiatives for large companies.
At the 2011 Digital Media Summit hosted by Harvard Business School and the Committee for Concerned Journalists, I shut down [insert name here]'s line of reasoning over analog dollars vs digital pennies as the only person in the room who noted the obvious -- Apple was winning with iTunes because they made it much easier to legally buy media than to steal it.
I am actively consult to media companies, and am involved with a handful of startups in the NYC area.
I most recently ran Technology and Product at IAC's Daily Beast, and worked on the merger with Newsweek.
I manage the IP Portfolio and R&D activity of FindMeOn.
One of my companies sells limited editions of contemporary fine art online @ ArtWeLove.com.
Random thoughts are on this blog. Links to my various web-presences are below.
Contact
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Recent Posts
- Chocolate Chip Cookies Perfected
- What a Product Manager Is and Isn’t, and Why You Should Probably Stop Trying to Hire One.
- Dreamhost UX Creates Security Flaw
- IMPORTANT – There’s a bug with Google that may affect the EFF/BoingBoing instructions to remove your web history
- Want to win? Make it easier, not harder.
- Facebook Product Quirks, Part 1
Series
- Startup Lessons (3)
Categories
Meta
Category Archives: Work 
Crazy Few Weeks, Part I
It’s been a crazy few weeks for me personally and professionally, as several projects that I’m involved in have been getting some traction. Today Cityist.com had a wonderful feature on ArtWeLove titled A-SITE-WE-LOVE. Their first paragraph pretty much nailed our [...]
Is Facebook worth $34BN ? Reverse engineering their valuation.
I wrote the below quickly, and a friend pointed out a HUGE mistake I made in haste… the 10:1 google number is alleged to be an earnings ratio, and I based my numbers on revenue. For those that don’t know [...]
OMG! Apple is trying to patent someone’s app! [ no they're not ]
A tumblr posting just popped up on my radar about Apple trying to patent an app that is identical to one by the company Where-To [Original Posting Here] The author shows a image comparing a line drawing in Apple’s patent [...]
And the biggest Brand mistake of the month goes to — Target.
Congratulations to Target on being the dumbest Brand of the month — possibly the year. After the Supreme Court decision that rendered corporate campaign contributions legal and limitless, Target made a contribution to a Minnesota politician named Tom Emmer. Emmer [...]
Don’t Get Too Excited About the LOC’s Copyright Decisions
Today the Library of Congress announced new laws ( perhaps more accurately interpretations of existing laws , as their rulings created ‘exemptions’ to the DMCA laws ) designed to strengthen the concepts of “Fair Use” in as it applies to [...]
Everyone’s talking about the need for a privacy oriented Open Source solution for an open social graph
And a lot of people are asking me “Weren’t you doing that four years ago?” Well yes, I was. In fact I still do. My company FindMeOn Open Sourced a lot of technology that enables a private and security based [...]
Facewash: The only way to fix Facebook’s abuse of privacy is to devalue their data.
Short and sweet – the only way to fix Facebook’s abuse of privacy is to devalue their data. As long as monetizable data exists, a company will try to productize it. This holds true for Facebook, as it does for [...]
Privacy Settings in Firefox vs Safari
No contest, Safari Wins. @sayrer fix pls, k thx bye.
on the china/google news
While Google has tried to suggest through aggressive PR that the decision to reverse their position in China was based on Free Speech, I’m having a tough time believing this. Many people have noted interesting points to the story, the [...]
Twitter is worth a lot, Twitter advertising is not, Bad journalism is worthless
I set out to write a quick correction on a bad article that was discussed on the NY-Tech mailing list earlier this week, but this ends up being half about why Technology journalists and bloggers should just stop – as [...]