Quick Info
Destructuring.net belongs to Jonathan Vanasco. I'm a technology and advertising professional who tends to work around exciting topics like media, music, art and startups.
Some of the things I've done include: inventing one of the earliest technologies for decentralized social networking, and social media indexing for behavioral analytics / media buying; online strategy for a few labels the music industry, working on countless branding + advertising initiatives for large companies.
At the 2011 Digital Media Summit hosted by Harvard Business School and the Committee for Concerned Journalists, I shut down [insert name here]'s line of reasoning over analog dollars vs digital pennies as the only person in the room who noted the obvious -- Apple was winning with iTunes because they made it much easier to legally buy media than to steal it.
I am actively consult to media companies, and am involved with a handful of startups in the NYC area.
I most recently ran Technology and Product at IAC's Daily Beast, and worked on the merger with Newsweek.
I manage the IP Portfolio and R&D activity of FindMeOn.
One of my companies sells limited editions of contemporary fine art online @ ArtWeLove.com.
Random thoughts are on this blog. Links to my various web-presences are below.
Contact
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Recent Posts
- Chocolate Chip Cookies Perfected
- What a Product Manager Is and Isn’t, and Why You Should Probably Stop Trying to Hire One.
- Dreamhost UX Creates Security Flaw
- IMPORTANT – There’s a bug with Google that may affect the EFF/BoingBoing instructions to remove your web history
- Want to win? Make it easier, not harder.
- Facebook Product Quirks, Part 1
Series
- Startup Lessons (3)
Categories
Meta
Category Archives: Technology 
Facewash: The only way to fix Facebook’s abuse of privacy is to devalue their data.
Short and sweet – the only way to fix Facebook’s abuse of privacy is to devalue their data. As long as monetizable data exists, a company will try to productize it. This holds true for Facebook, as it does for [...]
Privacy Settings in Firefox vs Safari
No contest, Safari Wins. @sayrer fix pls, k thx bye.
on the china/google news
While Google has tried to suggest through aggressive PR that the decision to reverse their position in China was based on Free Speech, I’m having a tough time believing this. Many people have noted interesting points to the story, the [...]
Twitter is worth a lot, Twitter advertising is not, Bad journalism is worthless
I set out to write a quick correction on a bad article that was discussed on the NY-Tech mailing list earlier this week, but this ends up being half about why Technology journalists and bloggers should just stop – as [...]
10 Startup / Interactive Lessons ( which I learned the hard way )
Over the past 12 years, I learned these 10 things the hard way. 10 You and your team are not your core audience. You’re a super user, which probably corresponds to a 5-10% demographic of product traffic, and where you [...]
If NewsCorp really were to recuse itself from Search Engines…
I see a week playing out like this: Monday NewsCorp Publisher sites block search engines. Their traffic plummets. Tuesday Search Engines drop MySpace, IGN, Beliefnet… because they can and need to humble NewsCorp. Their traffic plummets too. Wednesday Analysts give [...]
OpenID is bad for Registration
OpenID is a really useful protocol that allows users to login and authenticate — and I’m all for providing users with services based on it — but I’ve ultimately decided that it’s a bad idea when Registration is involved. The [...]
5 Quick Tips to Make Your Mac Faster
While my MacBook is getting repaired, I’m back to using an old iBook G4 as my portable device. These are some tips I’ve found to make it run a little bit faster. If you’ve got any others, let me know. [...]
How to Plot an Address with the Yahoo Maps API
The Yahoo Maps API is powerful, but largely undocumented. I’m guessing all the docs / marketing materials were written by developers and project managers, with little product management considered — because its damn near impossible to do the simplest things. [...]
The great IE6 debate, make your business your perspective
The world’s least favorite browser, Internet Explorer 6 (IE6), is in the headlines again as a new “movement” of web developers seek to drop all support for it. For those that are somehow unfamiliar with the situation, IE6 is the [...]